Fractional Chief Marketing Officer
Nishat Jones is a dynamic Global Marketing and Strategy Executive, known for revitalizing organizations and building high-performing teams.
Focusing on data-driven strategies and branding, Nishat excels in increasing profitability across various organizations. Renowned for strong leadership and a customer-centric approach, Nishat specializes in global marketing, sales planning, digital demand generation, and talent development.
Currently, Nishat leads StratE8 as Founder and Fractional CMO, and previously held significant roles at Certified Group and Circulus Holdings, PBLLC, where she drove transformative marketing strategies and substantial growth.
"True leadership stems from individuality
that connects people
with purpose, potential, passion, and play."
Southern Methodist University
Bachelors in Business Administration
Founder & CEO
Chief Marketing Officer
Vice President of Marketing & Strategy
Cross Functional Leadership
Brand and Digital
Nishat Jones stands out as a strategist due to her exceptional ability to transform marketing visions into actionable strategies.
Her experience as a Fractional CMO and in leading various high-profile marketing initiatives showcases her talent for crafting data-driven strategies that align with corporate goals.
and Organizational Strategy
Nishat is an expert in developing comprehensive marketing strategies that align with organizational goals on a global scale.
She is recognized for her ability to develop and execute effective business strategies in complex
Digital Demand Generation & Account-Based Marketing
Nishat is proficient in creating and implementing digital marketing campaigns that effectively generate demand and target specific accounts. She is highly skilled in various aspects of marketing, including digital platforms, brand strategy, and project management, leading to significant business growth and revenue generation.
and Talent Development
Nishat has built a strong ability to lead diverse teams and nurture organizational talent to achieve collective success.
She is often praised for her strong leadership qualities, including her ability to effectively inspire and manage high-performing teams.
Over the past 25 years, Nishat’s talent has taken her across the globe to work with successful private equity, public and private organizations.
Nishat managed teams of 2 to 20 people, and has overseen cross-departmental work in organizations of up to 40,000 people. Nishat is known for her strong leadership and emotional intelligence, and acts as a mentor/coach to individuals at all levels of seniority.
Strategic Planning, Marketing Strategy, Change Management, Customer Centricity, Communications, Content Writing, Process Development, Business Development, Mentoring/Coaching, Strategy Execution.
Oil & Gas, Healthcare, Supply Chain & Logistics, Packaging, Recycling, Laboratory Testing, Regulatory Consulting, Retail, Communications, Publishing.
What they're saying
Nishat’s strategic thinking, strong business acumen and ability to navigate complex business and market conditions positions her as a unique leader. Nishat has been an exceptional partner and leader in our pursuit of business growth through exceptional client experience.
World Wide President Labstat International
Nishat's leadership has led the transformation of our re-branding across the multiple business units into a unified Certified Group strategy. She has also made significant progress towards our digital marketing platforms, tools and overall presence. It is truly a pleasure to work such a strong leader of people who has the experience and ability to deliver results for the business.
Nishat is a highly skilled Marketing professional who combines advanced leadership skills with a collaborative style that leads to effective results. Nishat's advanced project management skills have been instrumental in the successful implementation of strategic initiatives and marketing campaigns in a variety of areas. She approaches each opportunity with a creative and open mind that ultimately generates ROI and revenue.
Vice-President, Commercial Initiatives
As our Chief Marketing Officer, Nishat led numerous initiatives that significantly contributed to the company's growth and increased global market presence. During her tenure at Certified she was instrumental in creating the brand strategy for Certified as a consolidator in industry. She held responsibility for strategy as well as execution.