Kerry Curran
Fractional Chief Revenue Growth Officer
Kerry Curran, MBA, is a seasoned revenue growth expert and fractional CRO/CMO with over 20 years of experience transforming businesses through strategic Go-To-Market planning, branding, lead generation, and sales optimization. She specializes in crafting integrated marketing and sales strategies, optimizing revenue funnels, and delivering double- and triple-digit revenue growth for both Fortune 500 brands and emerging companies.
Kerry excels in driving business transformation and optimizing how companies generate revenue growth, from ICP definition and client-centric content strategies to improving pipeline velocity and retention strategies.Her expertise spans branding, inbound/outbound campaigns, marketing technology stacks, and customer experience, making her a trusted leader for scaling businesses and enhancing profitability.
With a proven track record across industries, Kerry has partnered with iconic brands like American Express, GE, UPS, P&G, and Unilever. As a thought leader, industry analyst, podcast host, and executive advisor, she is passionate about helping organizations unlock their potential through innovative strategies and impactful leadership.
Kerry Curran
"Revenue growth doesn’t happen by chance—it’s the result of intentional strategy, relentless execution, and a deep understanding of your customers."
Strategic
Kerry Curran is a highly strategic leader with a proven ability to align business goals with actionable marketing and sales strategies.
With over 20 years of experience, she excels at transforming insights into impactful go-to-market plans, optimizing customer journeys, and driving sustainable growth.
Education
Experience
Skills
2002-
2004
University College Dublin
MBA, Marketing
1994-
1998
Boston University
BA, Human Development and Psychology
1992
Ewha Womans University
BA, English Literature
Since 2024
RBMA: Revenue Based Marketing Advisors
Founder and Chief Growth Officer
2023-2024
Gen3 Marketing
Chief Growth Officer
2020-2023
GroupM
Executive Director, Managing Partner, Performance Strategy and Growth
Strategic Planning and Execution
Revenue Growth Optimization
Leadership and Team Building
Core Competency
Go-to-Market Leader
Kerry is an expert in crafting and implementing go-to-market strategies, branding initiatives, and integrated marketing plans to drive business growth.
Pipeline Optimizer
Kerry has a proven ability to deliver double- and triple-digit revenue increases through lead generation, pipeline analytics, and sales team optimization.
Cross-Functional Leader
She is skilled in developing high-performing teams, fostering collaboration, and aligning cross-functional efforts to achieve organizational success.
THE
NUMBERS
EXPERIENCE
20+
Over two decades of experience in marketing, sales, and revenue growth leadership.
TEM MEMBERS
10+
Successfully managed and scaled teams of over 100 people, achieving high retention rates and performance.
GLOBAL CULTURES
3X
Delivered triple-digit percentage increases in revenue for multiple organizations through strategic initiatives.
CLIENTS
F500
Worked with industry-leading brands such as P&G, Unilever, and Victoria's Secret to drive significant growth.
Happy Clients
What they're saying
"Kerry is an insightful marketer, with a keen understanding of the digital space.
We worked together on many Fortune 500 accounts, and Kerry would always brainstorm new, innovative ways for them to take their marketing to the next level. I look forward to working with Kerry again in the future.
Kerry is an insightful marketer, with a keen understanding of the digital space. We worked together on many Fortune 500 accounts, and Kerry would always brainstorm new, innovative ways for them to take their marketing to the next level. I look forward to working with Kerry again in the future."
— Tom Shapiro, CEO at Stratabeat, Inc.
"Kerry is a multifaceted leader who is able to gracefully balance the responsibilities of building, training, and managing a Business Development Team while also managing relationships with partner agencies, vendors, and high profile clients.
Kerry truly understands the importance of staying ahead of the curve in an ever-changing industry. She is extremely professional and detail-oriented, but is also very down-to-earth and is a pleasure to work with.
Any company that needs a strong mentor who is also able to manage relationships with Fortune 500 clients on their sales team would be lucky to have Kerry."
